교양

한권으로완성되는 승무원이미지메이킹

양근애

고객평점
발행일2020.03.30
판형변형판
쪽수148
ISBN9791156858867
판매가격 15,000원
배송비결제주문시 결제

재고가 부족하여 구매할 수 없습니다.

  • 페이스북으로 보내기
  • 트위터로 보내기
  • 구글플러스로 보내기
  • 카카오스토리로 보내기
  • 네이버밴드로 보내기
  • 네이버로 보내기
  • 텀블러로 보내기
  • 핀터레스트로 보내기

- 책소개 -


이 책은 항공사 객실승무원을 꿈꾸는 학생들의 내적·외적 이미지메이킹에 도움을 주고자 출간하게 되었다. 항공사 객실승무원이라고 하면 단정하고 세련된 이미지를 상상하게 될 것이다. 항공사 객실승무원 및 항공관련 서비스직에 지원하고자 하는데 어디서부터 준비해야 하는지 모르는 학생들에게는 큰 도움이 될 것이다.




- 목차 -


Chapter 01 이미지메이킹 ························································································8
1. 이미지메이킹의 의미와 중요성 ································································· 8

1 )   이미지메이킹의  의미 ···················································································· 8

2 )   이미지메이킹의  중요성 ·············································································· 1 1
2. 이미지메이킹 구성요소 ··········································································  13

1 )   외모 ············································································································· 1 3
2 )   표정 ············································································································· 1 4

3 )   자세 ············································································································· 1 4

4 )   행동 ············································································································· 1 4

5 )   화법 ············································································································· 1 4
3. 이미지메이킹의 5단계 ···········································································  15
4. Personal Brand 전략 ·········································································· 18

1 )   퍼스널  브랜드( P e r s o n a l   B r a n d ) 란 ·························································· 1 8

2 )   퍼스널  브랜드( P e r s o n a l   B r a n d ) 구축의  필요성 ······································· 1 9

3 )   퍼스널  브랜드( P e r s o n a l   B r a n d )   구축  전략 ············································ 2 0
Chapter 02  항공사 객실승무원의 용모와 복장 ····················································24
1. 항공사 객실승무원의 용모와 복장의 중요성 ···········································  24

1 )   용모와  복장 ································································································ 2 4
2 )   용모와  복장의  중요성 ················································································ 2 5

3 )   항공객실승무원의  용모와  복장 ·································································· 2 6
2. 항공사 객실승무원 헤어와 메이크업 ······················································  27

 1 )   대한항공 ····································································································· 2 7
2 )   아시아나 ····································································································· 3 3

3 )   진에어 ········································································································· 3 5

4 )   제주항공 ····································································································· 3 8

5 )   에어부산 ····································································································· 4 0

6 )   이스타항공 ·································································································· 4 1

7 )   에어서울 ····································································································· 4 3

3. 올바른 항공사 유니폼 착용 방법 ··························································· 44

 1 )   유니폼  착용수칙 ························································································· 4 4

2 )   유니폼  착용  시  유의사항 ·········································································· 4 5

3 )   유니폼  착용기준 ························································································· 4 5

4 )   속옷 ············································································································· 4 6

5 )   블라우스 ····································································································· 4 6

 6 )   스타킹 ········································································································· 4 7

7 )   악세사리  착용기준 ····················································································· 4 7
Chapter 03  항공사 객실승무원 헤어스타일 연출 ·················································48
1. 승무원의 모발과 두피 관리 ··································································· 49

1 )   승무원의  두피와  모발  관리  방법 ······························································ 4 9

2 )   항공사  객실승무원의  업스타일  헤어  스타일링  연출하기 ························· 5 1

3) 객실승무원의 단발 머리 & 짧은 보브 커트 헤어 스타일 연출 ··············56

4 )   남승무원  헤어스타일 ·················································································· 5 6
Chapter 04  항공사 객실승무원 Make-up ······················································· 58
1. 기초 스킨케어 ·······················································································  59
2. 색조 메이크업 ······················································································· 65

1 )   자외선  차단제 ···························································································· 6 7

2 )   메이크업  베이스 ························································································· 6 8

3 )   파운데이션 ·································································································· 6 9

4 )   컨실러 ········································································································· 7 2

5 )   파우더 ········································································································· 7 2

6 )   아이브로우  ································································································ 7 3

7 )   노즈  섀도우 ································································································ 7 4

8 )   아이메이크업  ···························································································· 7 5

9 )   언더  섀도우 ································································································ 7 7

1 0 )   아이라인 ··································································································· 7 8

1 1 )   마스카라 ··································································································· 7 9

1 2 )   립메이크업 ································································································ 8 1

1 3 )   페이스  컨투어링 ······················································································· 8 2

1 4 )   블러셔 ······································································································· 8 2

Chapter 05 Personal Color  ··········································································86
1. 퍼스널 컬러 ··························································································  86
2. 퍼스널 컬러 진단 ··················································································  87
3. 계절 이미지메이킹 ················································································· 88

1 )   S p r i n g   ( Wo r mT y pe   )   ············································································ 8 8

2 )   S u mme r   ( C o o l   T y p e ) ············································································· 9 0

3 )   A u t u mn   ( Wo r m  T y p e ) ··········································································· 9 1

4 )   Wi n t e r   ( C o o l   T y p e ) ················································································ 9 2
4. 퍼스널 컬러 진단 시 중요 사항 ····························································  93
5. 퍼스널 컬러 진단의 효과 ·······································································  94
Chapter 06  향수···································································································96
1. 향수  ···································································································· 96

2. 향수의 종류 ·························································································· 97

3. 발향 구조 ····························································································· 99

4. 향수 사용법 ························································································ 100
5. 향수 뿌리는 위치 ················································································  101
Chapter 07  핸드및네일 ·······················································································102
1. 국내 항공사 객실승무원의 네일 규정 ···················································  102
2. 청결한 핸드 및 네일 관리 ··································································· 103

1 )   음식을  서빙  하기  전에는  반드시  손을  비누로  씻는다. ························ 1 0 4

2 )   올바른  손  관리  방법 ··············································································· 1 0 5

3 )   올바른  네일관리  방법 ·············································································· 1 0 6
Chapter 08  항공사 객실승무원의 자세 ·······························································112
1. 항공사 객실승무원의 바른 자세와 선 자세 ·········································· 112

1 )   항공사  객  승무원의  바른  자세 ······························································· 1 1 3

2 )   바른  자세의  효과 ····················································································· 1 1 3

3 )   항공사  객실  승무원의  바르게  선  자세 ··················································· 1 1 4

2. 항공사 객실승무원의 인사 종류 ··························································· 118

1 )   인사 ·········································································································· 1 1 8

2 )   인사의  마음가짐과  자세 ·········································································· 1 1 8

3 )   인사의  종류 ······························································································ 1 1 9

 4 )   인사방법 ··································································································· 1 2 2

5 )   고객접점별  인사법( 항공사  예) ································································· 1 2 2

6 )   인사를  생략해도  되는  경우 ····································································· 1 2 3

7 )   바르지  못한  인사 ····················································································· 1 2 3
3. 항공사 객실승무원의 바르게 앉는 자세 ··············································· 123

1 )   바르게  앚는  자세 ····················································································· 1 2 3

2 )   바르지  못한  앉는  자세 ············································································ 1 2 5
4. 항공사 객실승무원의 워킹자세 ····························································· 126

1 )   워킹자세 ··································································································· 1 2 6

 2 )   바르지  못한  워킹자세 ·············································································· 1 2 7
Chapter 09  항공사 객실승무원의 매너 ······························································130
1. 항공사 객실승무원의 매너(소개하기, 명함 수수, 악수 매너) ·················  130

1 )   매너의  이해 ······························································································ 1 3 0
2 )   소개하기 ··································································································· 1 3 1

2 )   명함  수수  매너 ························································································ 1 3 3

3 )   악수  매너 ································································································· 1 3 5

4 )   안내  및  방향지시 ····················································································· 1 3 7
3. 항공사 객실승무원의 직장매너 ····························································· 138

1 )   직장 ·········································································································· 1 3 8

2 )   일반  직장  매너  ······················································································ 1 3 9

3 )   호칭사용법 ································································································ 1 4 0
4. 항공기 매너 ························································································  141

1 )   항공기  객실  매너 ····················································································· 1 4 1
참고문헌 ··································································································  145

상품요약정보 : 서적
상품정보고시
도서명 상세설명페이지 참고
저자 상세설명페이지 참고
출판사 상세설명페이지 참고
크기 상세설명페이지 참고
쪽수 상세설명페이지 참고
제품구성 상세설명페이지 참고
출간일 상세설명페이지 참고
목차 또는 책소개 상세설명페이지 참고
거래조건에 관한 정보
거래조건
재화 등의 배송방법에 관한 정보 상품 상세설명페이지 참고
주문 이후 예상되는 배송기간 상품 상세설명페이지 참고
제품하자가 아닌 소비자의 단순변심, 착오구매에 따른 청약철회 시 소비자가 부담하는 반품비용 등에 관한 정보 배송ㆍ교환ㆍ반품 상세설명페이지 참고
제품하자가 아닌 소비자의 단순변심, 착오구매에 따른 청약철회가 불가능한 경우 그 구체적 사유와 근거 배송ㆍ교환ㆍ반품 상세설명페이지 참고
재화등의 교환ㆍ반품ㆍ보증 조건 및 품질보증 기준 소비자분쟁해결기준(공정거래위원회 고시) 및 관계법령에 따릅니다.
재화등의 A/S 관련 전화번호 상품 상세설명페이지 참고
대금을 환불받기 위한 방법과 환불이 지연될 경우 지연에 따른 배상금을 지급받을 수 있다는 사실 및 배상금 지급의 구체적 조건 및 절차 배송ㆍ교환ㆍ반품 상세설명페이지 참고
소비자피해보상의 처리, 재화등에 대한 불만처리 및 소비자와 사업자 사이의 분쟁처리에 관한 사항 소비자분쟁해결기준(공정거래위원회 고시) 및 관계법령에 따릅니다.
거래에 관한 약관의 내용 또는 확인할 수 있는 방법 상품 상세설명페이지 및 페이지 하단의 이용약관 링크를 통해 확인할 수 있습니다.
01. 반품기한
  • 단순 변심인 경우 : 상품 수령 후 7일 이내 신청
  • 상품 불량/오배송인 경우 : 상품 수령 후 3개월 이내, 혹은 그 사실을 알게 된 이후 30일 이내 반품 신청 가능
02. 반품 배송비
반품 배송비
반품사유 반품 배송비 부담자
단순변심 고객 부담이며, 최초 배송비를 포함해 왕복 배송비가 발생합니다. 또한, 도서/산간지역이거나 설치 상품을 반품하는 경우에는 배송비가 추가될 수 있습니다.
상품의 불량 또는 오배송 고객 부담이 아닙니다.
03. 배송상태에 따른 환불안내
환불안내
진행 상태 결제완료 상품준비중 배송지시/배송중/배송완료
어떤 상태 주문 내역 확인 전 상품 발송 준비 중 상품이 택배사로 이미 발송 됨
환불 즉시환불 구매취소 의사전달 → 발송중지 → 환불 반품회수 → 반품상품 확인 → 환불
04. 취소방법
  • 결제완료 또는 배송상품은 1:1 문의에 취소신청해 주셔야 합니다.
  • 특정 상품의 경우 취소 수수료가 부과될 수 있습니다.
05. 환불시점
환불시점
결제수단 환불시점 환불방법
신용카드 취소완료 후, 3~5일 내 카드사 승인취소(영업일 기준) 신용카드 승인취소
계좌이체 실시간 계좌이체 또는 무통장입금
취소완료 후, 입력하신 환불계좌로 1~2일 내 환불금액 입금(영업일 기준)
계좌입금
휴대폰 결제 당일 구매내역 취소시 취소 완료 후, 6시간 이내 승인취소
전월 구매내역 취소시 취소 완료 후, 1~2일 내 환불계좌로 입금(영업일 기준)
당일취소 : 휴대폰 결제 승인취소
익월취소 : 계좌입금
포인트 취소 완료 후, 당일 포인트 적립 환불 포인트 적립
06. 취소반품 불가 사유
  • 단순변심으로 인한 반품 시, 배송 완료 후 7일이 지나면 취소/반품 신청이 접수되지 않습니다.
  • 주문/제작 상품의 경우, 상품의 제작이 이미 진행된 경우에는 취소가 불가합니다.
  • 구성품을 분실하였거나 취급 부주의로 인한 파손/고장/오염된 경우에는 취소/반품이 제한됩니다.
  • 제조사의 사정 (신모델 출시 등) 및 부품 가격변동 등에 의해 가격이 변동될 수 있으며, 이로 인한 반품 및 가격보상은 불가합니다.
  • 뷰티 상품 이용 시 트러블(알러지, 붉은 반점, 가려움, 따가움)이 발생하는 경우 진료 확인서 및 소견서 등을 증빙하면 환불이 가능하지만 이 경우, 제반 비용은 고객님께서 부담하셔야 합니다.
  • 각 상품별로 아래와 같은 사유로 취소/반품이 제한 될 수 있습니다.

환불불가
상품군 취소/반품 불가사유
의류/잡화/수입명품 상품의 택(TAG) 제거/라벨 및 상품 훼손으로 상품의 가치가 현저히 감소된 경우
계절상품/식품/화장품 고객님의 사용, 시간경과, 일부 소비에 의하여 상품의 가치가 현저히 감소한 경우
가전/설치상품 전자제품 특성 상, 정품 스티커가 제거되었거나 설치 또는 사용 이후에 단순변심인 경우, 액정화면이 부착된 상품의 전원을 켠 경우 (상품불량으로 인한 교환/반품은 AS센터의 불량 판정을 받아야 합니다.)
자동차용품 상품을 개봉하여 장착한 이후 단순변심의 경우
CD/DVD/GAME/BOOK등 복제가 가능한 상품의 포장 등을 훼손한 경우
내비게이션, OS시리얼이 적힌 PMP 상품의 시리얼 넘버 유출로 내장된 소프트웨어의 가치가 감소한 경우
노트북, 테스크탑 PC 등 홀로그램 등을 분리, 분실, 훼손하여 상품의 가치가 현저히 감소하여 재판매가 불가할 경우
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